Marketing Designer for Paid Social ads (videographer, editor) (United States) Job at Wanderlog, San Francisco, CA

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  • Wanderlog
  • San Francisco, CA

Job Description

Warning: if youre outside of the Americas timezones, unfortunately, were only hiring for candidates with at least some timezone overlap.

About Wanderlog

Wanderlog helps make leisure travel easier. We believe that travel makes the world better, and are building tools that lower the bar to it. Our core product, built starting 2019, is a travel planning app (were the top-ranked trip planner on iOS and Android), but were also helping travelers book hotels (without hidden fees), providing them with information (through various pages on e.g., best attractions, restaurants, etc.), and more.

Our founders are twin brothers. Peter worked as an engineer at Stripe and a consultant at McKinsey, and Harry as a product manager at Google. Were an engineering and product-driven team: the founders studied computer science at Yale, and have built successful, bootstrapped travel companies (BookWithMatrix and All the Flight Deals) with products people love before starting Wanderlog.

We now serve millions of travelers a month, and are a team of 6, including 5 engineers hailing from Yale, University of Toronto, UCLA, and more; and 1 designer. Were a self-sustaining, default-alive startup.

We also love traveling. Whether its a short hop to Austin, Seattle, or New Orleans; or a longer jaunt to Australia, Hawaii, or Banff National Park (all places the teams traveled to in the past year!), travel broadens our horizons, builds empathy, and challenges us to grow. Were working to bring these experiences to more of the world.

The role

Were looking for a talented Marketing Designer to help grow Wanderlogs reach by creating visually compelling assets for our marketing channels starting with social media ads, but extending potentially to other channels. Youll work closely with our founders and growth team to develop design concepts that attract, engage, and inspire travelers to use Wanderlog.

This position is a full-time role reporting to the cofounders at Wanderlog.

What youll do

As a marketing designer, youll own the look and feel of Wanderlogs growth and brand materials. Youll be expected to:

  • Develop high-quality static and motion graphics optimized for paid social, app store, and other digital channels
  • Collaborate with the marketing, design, and product teams to ensure visuals align with brand identity and campaign goals
  • Concept, design, and test new ad creatives, landing pages, and social content to drive acquisition and engagement
  • Iterate based on performance data and A/B testing results
  • Maintain and evolve Wanderlogs visual language across marketing touchpoints
  • Stay up-to-date with digital design trends, marketing creative strategies, and travel industry aesthetics
  • Manage multiple projects independently while meeting deadlines in a fast-paced environment


You may be a good fit if you
  • Have 2+ years of experience in marketing or brand design (experience with mobile apps is a plus)
  • Have recorded videos of your own or your environment using your phone and uploaded them to Youtube, TikTok, Instagram, etc.
  • Are fast: can take an idea from concept to video/image assets quickly and iterate
  • Are skilled in editing videos, graphics, and animations with Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere) or equivalent tools (e.g., CapCut, Pikimov, Photopea)
  • Are entrepreneurial and eager to contribute to a small, fast-moving team
  • Love travel and believe in it as a positive force personally and for the world


Bonus:
  • Are familiar with AI tools for video, audio/voice, and image generation and editing
  • Have run ads or know the basics of how ads on Facebook, Instagram, and TikTok work



Whats it like to work here?

Were a fast-paced, highly communicative team. We collaborate by pairing and brainstorming together, and also aim to be structured rather than chaotic in our processes. We make extensive use of Loom, Slack, and AI tools to make our work easier and faster.

Our values include putting travelers first, owning the product end-to-end, treating teammates with respect, and moving fast by being smart about what we build and how we build it.

We believe in work fitting in with your life. We love travel and believe it rejuvenates us and makes us better people, and have twice annual travel offsites where the goal is to enjoy visiting a new place and collaborate more closely with the team in person.

Our hiring process

If you look like you could be a fit, well first have you complete a short, timed take-home exercise focused on making image and video assets. After that, well have a design interview where we have you talk through how you might go about making assets for a few concepts, and walk through your portfolio via video call.

We prefer a contract-to-hire arrangement initially well onboard you as a contractor at full pay for 1 month, and at the end of the month, if its a mutual fit, well transition you to a full-time employee.

Please also provide the following when you apply:

  • Describe in detail your experience creating videos for ads. What types of ads have you made, and approximately how many per week?
  • Include a link to your paid social portfolio
  • Include a link to your short-form video portfolio



Founders

Peter Xu and Harry Yu are twin brothers. Peter shuttled between Los Angeles, Houston, New York, Tokyo, and Hong Kong as a consultant at McKinsey before settling down at Stripe as a full-stack engineer, where he worked closely with support teams to build tools that made support agents work more productive.

Harry worked at Google as a product manager on Hotel Search, Chrome, and finally Google Assistant for the past three, where he was one of the early PMs on the team.

Before building Wanderlog, they had built Coursetable (featured in the New York Times) and travel sites All the Flight Deals (a flight deals aggregator) and BookWithMatrix (a power-traveler flight search tool). The founders are now glad to have been working on Wanderlog for 6 years, and are excited to make travelers lives easier!

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Job Tags

Full time, Contract work, For contractors,

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