Technical Product Manager (Media, Advertisement/Ads, online shopping exp) (Pleasanton) Job at Nisum, Pleasanton, CA

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  • Nisum
  • Pleasanton, CA

Job Description

Technical Product Manager (Media, Advertisement/Ads, online shopping exp)

Responsibilities

  • Partner with engineering, data science, and technical design teams to launch products that meet the needs of both advertisers and internal cross-functional teams. Write clear product requirements
  • Prioritize the product roadmap, managing near-term product delivery while formulating a long-term product strategy to provide the most relevant measurement to Albertson 05s Advertisers
  • Analyze industry trends and industry standards, conduct competitive analysis, and identify opportunities in advertising technology and retail media
  • Navigate and solve problems within a complex matrix environment. Collaborate with cross-functional teams to bring products to market and increase adoption
  • Be an expert on the methodologies of measurement suite (search attribution, Incrementality measurement) and communicate impact of new launches or changes to data/methodology effectively.

What You Know

  • Minimum of 5 years of experience in product management; proven experience launching measurement and reporting products within the tech, retail, entertainment, or social media industries.
  • Expert understanding of advertising measurement - standard media metrics, statistical models, attribution, a/b testing and incrementality. Familiarity with machine learning, predictive analytics and optimizations.
  • Analytical and wired to consume large amounts of data and insights. Hands-on experience with data processing tools (SQL, Python) and data visualization tools (e.g., Tableau, Power BI).
  • Background in retail, retail media, media platforms, and/or ad tech data in areas of advertising or marketing measurement, analytics, insights, and data science
  • Strong communication, storytelling, and presentation skills.

Education

  • Bachelors degree in Engineering, Marketing.

Compensation

$120K-$130K/Year

Seniority level

  • Mid-Senior level

Employment type

  • Full-time

Job function

  • Product Management and Marketing

Industries

  • IT Services and IT Consulting
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Job Tags

Full time,

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